I knit it top down. Provisional cast on 70 sts for the back. Short row shaping for shoulders. Set in sleeves. Collar knitted straight on neck ribbing. Lower ribbing and cuffs are cast off using sewing needle, collar and neck band is cast off in rib.
The yarn is called brown on the website. Looks beige for me.

23/11/13 Quite firm rough yarn. After washing a swatch it got lighter and bit softer (on right side of the last photo). Dye was running or just dirt? On the left is project as it knits up, not washed yet.

01/12/13 Needles 4 mm for pattern, 3 mm for ribs and collar.